Developing Your Marketing Plan – Part 2
September 16, 2021How will you generate interest, leads, and communicate with potential and existing customers? How will you start…
5 Steps to Aligning Your Values with Your Business
September 3, 2021The issues we are up against are giants, but as a business community we can grow step by step in the right direction,…
Developing Your Marketing Plan – Part One
July 27, 2021Your USP can be an effective tool that helps you focus your marketing goals and verifies that every part of your marketing…
The Easiest Way To Create Content
June 30, 2021There are many different options when it comes to choosing video editing software, but I prefer Adobe Premiere Pro because it…
How to Edit a Promotional Video for Your Small Business
May 28, 2021There are many different options when it comes to choosing video editing software, but I prefer Adobe Premiere Pro because it…
Covid and the Five C’s of Leadership
April 26, 2021This is a multi-day exercise. It’s worth it! I recommend a minimum of a two-day session, with a few hours on each day. If…
You ARE an Entrepreneur
March 5, 2021In October 2001, the Public Entity Risk Institute published a thorough study of how natural disasters affect small…
New Year Strategic Plan Review
January 25, 2021This is a multi-day exercise. It’s worth it! I recommend a minimum of a two-day session, with a few hours on each day. If…
Transitioning Into 2021
December 3, 2020I believe that a big part of 2021 is going to be focused on transitions. Specifically, how we – as employees, employers and…
Comparing COVID-19 to a Natural Disaster
September 29, 2020In October 2001, the Public Entity Risk Institute published a thorough study of how natural disasters affect small…
Process of Creativity in Entrepreneurship
September 17, 2020Where do good ideas originate? Do they randomly strike entrepreneurs with the gravity of Newton’s apple or can they be…
7 Questions About Getting Started with a Business Plan
September 16, 2020This post is for anyone who’s in the early stages of starting their business. If you’re already in business, then perhaps…
The Value of a Business Consultant
September 10, 2020A business professor once asked his class if they knew the definition of a business consultant. After several earnest…
Challenges Faced by Small Businesses Due to COVID-19
September 1, 2020With the end of the COVID-19 pandemic and its associated precautions nowhere in sight, small businesses must pivot to see the…
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